Band 9 model answer
Modern consumers increasingly treat goods as disposable, replacing rather than repairing them at the first sign of wear. This essay will examine the principal drivers of this throwaway mentality before proposing practical remedies that governments and individuals might adopt.
Several forces fuel the habit of rapid disposal. Chief among them is the steadily falling real cost of manufactured goods, which makes buying brand-new items far cheaper and more convenient than tracking down a repair. Manufacturers compound the problem through planned obsolescence, deliberately designing products with short lifespans so that loyal customers are obliged to return sooner. Aggressive advertising further reinforces these tendencies by equating the latest model with status, persuading people that perfectly serviceable possessions are somehow outdated. The cumulative result is ever-growing mountains of waste and the needless depletion of finite natural resources.
Fortunately, this trajectory can be reversed through coordinated action. Governments could legislate for a 'right to repair', obliging firms to supply spare parts and repair manuals, while taxing single-use products to expose their hidden environmental cost. Schools and public campaigns should cultivate a culture of stewardship in which mending and reusing are sources of pride rather than embarrassment. At the individual level, consumers can favour durable, well-made items and support thriving second-hand markets, thereby extending the useful life of everyday objects.
In conclusion, the throwaway culture stems chiefly from cheap manufacturing, engineered obsolescence and persuasive marketing, yet it is far from inevitable. With sensible regulation, education and more conscientious purchasing, societies can shift from a disposable model towards a more circular and sustainable one. The waste we generate today is ultimately a choice, and choices can be changed.
Examiner’s notes
- Task Response: the essay answers both halves of the prompt fully, devoting a clearly developed paragraph to causes and another to measures, with a position implied throughout.
- Coherence and cohesion: paragraphs open with topic sentences ('Several forces fuel...', 'Fortunately, this trajectory can be reversed') that orient the reader before details unfold.
- Lexical resource: topic-specific phrasing such as 'planned obsolescence', 'right to repair' and 'a culture of stewardship' demonstrates precise, sophisticated control of the subject.